Abstract
After Sales development is a continuous search of all vehicle manufacturer. People who live in a automobile market as well as from automobile market are able to understand evolution necessity of this activity, which is undoubtedly responsible to give customer - user of our vehicles maintenance of that vehicle characteristics, allowing continuous using during its life time, comfortably and safely. Thus, it is expected to conquer brand fidelity from this customer, getting his/her return on dealership every time he/she to by another vehicle.
Our proposal through this document is, above everything, to reaffirm this responsibility, facing all challenges which globally surrounds all Automotive Industry to amplify concepts; vision and After Sales mission. Taking off this sector the passive attitude of being available to the customer when he/she needs and convert to a pro-active attitude of going out and get him/her, assuming bigger commitment than just fix the car, being with customers success when using him/her car.
For this happens, Automotive Industry needs to search companies partnership creation and could compose a number of actions to satisfy customer when using the vehicle, getting a link due to his/her brand satisfaction. It wont be found any statistics data on this work, nor market projection demonstration, nor data of what already happens. We must go further on ideas to whom is available to dream,looking at the future, facing challenges that already begin to appear in our crossroads. If we do not absorb these ideas, others will apply them and we will have to run after it. In the same way I must offer to the customer something he/she doesnt realize its necessity yet, I must have forward development attitude, doing something that nobody does, becoming the one who must be followed.
I am sure that this above mentioned trend will be the point of great concepts changes of everything already applied on Automotive Industry After Sales Sector in a short time. Honestly I do hope I am giving my contribution to landscape opening to whom appreciate it. I am very thankful for your attention.